The MindShift Agency Blog

All things MindShift. Get to know us, what we do and how we can help your business achieve it's goals!

Your Daily Social Media Checklist

by Jana Aplin | Mar 4, 2019 | Target Audience, Social Media, Tips | 0 Comments

 

The 8 Essential Ingredients Of Shareable Content

by Jana Aplin | Feb 18, 2019 | Target Audience, Social Media, Psychology, Tips, Motivation | 0 Comments

 

10 Tips To Inject More Personality Into Your Boring B2B Content

by Jana Aplin | Feb 11, 2019 | Target Audience, Psychology, Tips, Motivation | 0 Comments

 

Why You Should Approach Marketing The Same Way You Approach Dating

by Jana Aplin | Feb 4, 2019 | Target Audience, Psychology, Tips, Lessons Learned | 0 Comments

5 Valuable Tips For Persuasive CTAs

by Jana Aplin | Jan 14, 2019 | Target Audience, Website Design, Tips | 0 Comments

Looking for a way to kick start your inbound marketing in 2019? Searching for methods to generate more leads? Hoping your readers will engage and interact with your website more? Call-To-Actions (CTA)s are the perfect solution!

The Four Truths of Social Proof, Plus How To Harness It In Your Marketing

by Jana Aplin | Jan 4, 2019 | Personas, Target Audience, Psychology, Tips | 0 Comments

Social proof has always been one of the most influential elements of marketing, and it’s especially important in our present digital age. It can be argued as a central form of persuasion.

5 Reasons Why You Should Implement Account-Based Marketing Into Your B2B Marketing Approach

by Jana Aplin | Aug 7, 2018 | Tools, Tips, Female Entrepreneurs | 0 Comments

Have you heard of account-based marketing (ABM) before? (It’s also known as key account marketing) Whether those are familiar letters or sound like a foreign language, ABM is simple. These are the basics: instead of a one-to-many marketing...

5 Problems That Business Owners Face

by Jana Aplin | Jul 24, 2018 | Tips, Female Entrepreneurs, Lessons Learned | 0 Comments

As a business owner, you’re not alone in the struggles you face! I believe that these are the 5 most common problems business owners battle. I’m sure you can relate to the issues, but jump into the solutions as well (especially #5)!

Create A Comprehensive Marketing Communications Strategy in 4 Steps

by Jana Aplin | Jul 17, 2018 | Target Audience, Tools, Tips, Female Entrepreneurs | 0 Comments

I’m assuming that your business wants to promote awareness of your brand to your target audience. Excellent! That’s the goal of a marketing communications strategy! The sales process starts the moment that your audience gets to know you and you...

The 7 Stories Your Brand Needs to be Telling

by Jana Aplin | Jul 10, 2018 | Target Audience, Tools, Tips | 0 Comments

Have you heard of the most recent “shiny marketing tactic” that everyone needs? Telling stories in your branding. It may be essential, but it might also be challenging for those of us who are not naturally gifted at storytelling.