Business success isn’t about being the smartest person; IQ is actually unrelated to how high you make it up the corporate ladder. Business success also isn’t about earning the most degrees; Ivy League alumni only compose 14% of the Fortune 500...
If you’re a businessperson in today’s modern world, then you’re familiar with the connection between digital customers and business success. If your business is in e-commerce, has a social media presence, is involved in digital marketing, or plays...
Out with the old and in with the new; out with advertising and in with content marketing....or is it on it’s way out the door as well? The public is showing signs of fatigue when it comes to content marketing and I think there is one main reason...
Have you ever caught yourself singing a song and wondered, “Why and I singing this?” 5 hours later when you’re still singing that same song, which has now become extremely annoying, you probably thought, “How did this song get stuck in my head?”
Social proof has always been one of the most influential elements of marketing, and it’s especially important in our present digital age. It can be argued as a central form of persuasion.
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