You sit down at the computer to write a fresh batch of social media content...and you draw a blank stare from an empty mind.

Instagram was born during the era of Facebook’s continual boom. It was a platform for communicating with images, which gained a huge following of a million people in only two months time.

Do you have this problem? Your social media following is impressive. But your conversion rate of social media followers to website users is minimal.

The past few years have been monumental for digital marketing; brands realized the need to attract customers with their content instead of interrupting them. But unfortunately this led to an overflow of content, leaving some nuggets of gold buried...

Marketing impacts more than companies, businesses and people trying to make money. It even impacts churches and nonprofit organizations.

Social media should be a weekly, if not daily, habit for your business. It’s natural for social media marketers to live on a day-to-day basis. But having a grander vision and broader goals will allow your social media to flourish, and therefore...