The MindShift Agency Blog

All things MindShift. Get to know us, what we do and how we can help your business achieve it's goals!

4 Ways To Convert More Leads Into Customers Online

If you’re a businessperson in today’s modern world, then you’re familiar with the connection between digital customers and business success. If your business is in e-commerce, has a social media presence, is involved in digital marketing, or...

6 Lessons to Learn After Losing A Sale

by Jana Aplin | Jul 29, 2019 | Personas, Target Audience, Tips, Motivation, Lessons Learned | 0 Comments

 

We’re programmed to love winning. It’s obvious when you observe children playing a board game; the winner is rejoicing in his victory while the loser is often found sulking. In reality, we learn more by losing than winning.

A Comprehensive Guide To Managing A Social Media Crisis

by Jana Aplin | Jul 15, 2019 | Personas, Target Audience, Social Media, Tips, Lessons Learned | 0 Comments

 

As a B2B marketer, I’m sure you’ve had your fair share of pop-up fires. Sending the wrong email to a huge list of followers. Website crash. A hacked social media account. Not having enough materials for your conference attendees. Tagging the...

Become A Marketing Funnel Plumber

by Jana Aplin | Jun 10, 2019 | Personas, Target Audience, Social Media, Tools, Tips, Lead Conversion | 0 Comments

 

Marketing impacts more than companies, businesses and people trying to make money. It even impacts churches and nonprofit organizations.

10 Marketing Lessons We Can Learn From Our Moms

Get More People to Subscribe To Your Emails With These 9 Tips

by Jana Aplin | May 6, 2019 | Personas, Target Audience, Tips, Email marketing | 0 Comments

Let’s be honest, getting people - a significant amount of people - to actually subscribe to your mailing isn’t isn’t a simple task. If email inboxes were real mailboxes, they would be stuffed to the brim and overflowing, with the letters flying...

Welcome To Parenthood: How To Raise Your Content Like You Raise Your Kids

by Jana Aplin | Apr 22, 2019 | Personas, Tips | 0 Comments

 

Your Weekly Social Media Checklist

by Jana Aplin | Apr 1, 2019 | Personas, Target Audience, Social Media, Tips | 0 Comments

 

In our last article Your Daily Social Media Checklist, we mentioned how having a social media task list can boost your business: it keeps you organized, maintains communication with your audience, increases engagement with your followers,...

The Four Truths of Social Proof, Plus How To Harness It In Your Marketing

by Jana Aplin | Jan 4, 2019 | Personas, Target Audience, Psychology, Tips | 0 Comments

Social proof has always been one of the most influential elements of marketing, and it’s especially important in our present digital age. It can be argued as a central form of persuasion.

8 Steps To Avoid Missing A Piece Of Your Content Marketing Strategy Puzzle

by Jana Aplin | Jun 26, 2018 | Personas, Social Media, Tools, Tips | 0 Comments

We’ve all been there. You’ve completed a successful marketing campaign, yay! But now you realize that it will be difficult to replicate because there wasn't a defined strategy or process. Friend, you're not alone!