The MindShift Agency Blog

All things MindShift. Get to know us, what we do and how we can help your business achieve it's goals!

3 Steps To Marketing Success: Buyer Personas, Marketing Segmentation, and Effective Messaging

by Jana Aplin | Feb 10, 2020 | Personas, Target Audience, Tips, Marketing, Inbound marketing | 0 Comments

In a perfect world, you wouldn’t need to hunt down customers or search for people to buy your products. If everything were perfect, they’d just come to you for your amazing services. (Also, you hair would look great everyday, coffee would taste...

10 Ways to Never Run Out of Relevant and Interesting Social Media Content Ideas

You sit down at the computer to write a fresh batch of social media content...and you draw a blank stare from an empty mind.

5 Ways to Attract New Customers And Delight Your Existing Ones With Your Instagram Business Account

Instagram was born during the era of Facebook’s continual boom. It was a platform for communicating with images, which gained a huge following of a million people in only two months time.

How to Use Hashtags on Your Instagram Business Account

by Jana Aplin | Dec 16, 2019 | Target Audience, Social Media, Tips, Marketing, hashtags | 0 Comments

Just setting up your Instagram business account? Hoping to grow your following, promote a new product, or attract an audience to your upcoming event? Hashtags are one of the best ways to achieve all of those goals!

7 Strategic Ways to Make Your Content More Readable to People Who Scan

by Jana Aplin | Dec 9, 2019 | Target Audience, Mobile Design, Website Design, Tips | 0 Comments

 

You are the expert overflowing with wisdom to share. You carefully craft phrases, use industry-specific words, and jot down valuable ideas. Then you hit “publish” and...nobody reads your piece, comments on your article, shares your post, or...

4 Reasons Why You Need To Repurpose Content

by Jana Aplin | Nov 11, 2019 | Target Audience, Tips, Lead Conversion, Marketing | 0 Comments

How To Write Tempting Meta Descriptions That Lead To More Clicks

by Jana Aplin | Nov 4, 2019 | Target Audience, Tips, Marketing, Business | 0 Comments

A few years ago Google increased its snippet length. Then it dropped it back down. Flip-flop, back and forth. Sometimes it feels like there are new guidelines every month for improved search engine optimization, and we’re continually scrambling...

Who Are Millennials, And How Can You Attract Them To Your Business?

by Jana Aplin | Oct 28, 2019 | Target Audience, Millennials, Tips, Marketing, Business | 0 Comments

Have you considered how your marketing efforts impact millennials? Whether you’re an expert in your industry, a recent startup, or a budding business, your audience includes the commonly misunderstood generation of millennials. Why? Because...

What Pumpkins Can Teach Us About Sustainable Business Growth

by Jana Aplin | Oct 7, 2019 | Target Audience, Psychology, Tips, Lessons Learned | 0 Comments

 

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