The MindShift Agency Blog

All things MindShift. Get to know us, what we do and how we can help your business achieve it's goals!

Create A Comprehensive Marketing Communications Strategy in 4 Steps

by Jana Aplin | Jul 17, 2018 | Tools, Female Entrepreneurs, Tips, Target Audience | 0 Comments

I’m assuming that your business wants to promote awareness of your brand to your target audience. Excellent! That’s the goal of a marketing communications strategy! The sales process starts the moment that your audience gets to know you and you...

The 7 Stories Your Brand Needs to be Telling

by Jana Aplin | Jul 10, 2018 | Tools, Tips, Target Audience | 0 Comments

Have you heard of the most recent “shiny marketing tactic” that everyone needs? Telling stories in your branding. It may be essential, but it might also be challenging for those of us who are not naturally gifted at storytelling.

Boost Your Social Media Shares and Conversions With These 15 Tips

by Jana Aplin | Jun 19, 2018 | Social Media, Target Audience, Tips, Tools, Female Entrepreneurs | 0 Comments

 An audience who knows you likes you and trusts you is an engaged following. Building a connection with those people is how successful content marketers help grow sales.

What leads to a MindShift?

by Jannica Morton | May 13, 2017 | Target Audience, Psychology, Motivation, About Us | 0 Comments

Hi! I am Jannica Morton, one of the partners at The MindShift Agency. A few weeks ago, as the Partner Sponsor, I had the honor to speak at AltPath - revealing the road less traveled AltPath is an event full of speakers who have chosen to live a...

Marketing & Millennials

by Toni Wright | May 3, 2017 | Personas, Millennials, Target Audience | 0 Comments

Millennials are playing an ever increasing role in the marketing landscape. Like it or not, it’s reality and we must understand them. Why do we need to understand them? “They are just lazy, entitled, brats!”, a friend of mine once told me. Umm,...

Interview with a Millennial

by Toni Wright | May 3, 2017 | Millennials, Target Audience, Personas | 0 Comments

This interview took place with my 19 year old millennial son Chance, who is a smart-ass video gamer, with a heart of gold, yet calls it like he see’s it. (I have no idea where he gets it from)  He loves his dogs, is an avid online reader of...